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Make it simple with GE

Over 25 years of experience in the traditional channel, cutting-edge technology, artificial intelligence (AI), and real-time operational management.

Our Services

Image by Ricardo Gomez Angel

Coverage

Optimize your logistics with GPS tracking, mapped routes, and visual records, achieving over 90% operational efficiency. We provide on-time deliveries, optimized planning, and precise territory management with weekly visits. Trust us to transform your distribution.

Automation

Enhance your logistics with real-time GPS tracking and detailed point-of-sale data analysis. We optimize sales, portfolio mix, stock rotation, pricing, and promotions for a more efficient distribution model.

Trust

We elevate leading brands through effective distribution, strategic visits, and in-depth point-of-sale analysis. We offer credit solutions and custom strategies to maximize your product’s visibility and positioning.

Business Intelligence (BI)

We analyze market and competitor data to optimize sales performance, brand visibility, and distribution strategies. We provide key insights to plan routes and strategies with precision, driving your brand’s success.

Security

With 23 years of experience, our logistics security services ensure the fulfillment of volume and quota goals. We partner with leading FMCG brands, delivering commercial strategies for the traditional trade channel and ensuring deliveries meet the highest quality standards.

Who is Grupo Event?

Redefining Distribution and Logistics for the Traditional Channel...

Grupo Event is Knowledge

For over +25 years, we’ve built deep knowledge of each of our clients in the traditional channel, working hand in hand with leading consumer brands.

Grupo Event is Technology

We leverage AI and cutting-edge technology to ensure efficiency and results in our distribution and logistics operations.

Grupo Event is Talent Applied to Results

The operational discipline of our team guarantees consistent contact across our entire coverage area, driving commercial success for the brands we represent.

Our Mision

We offer simple, effective, and innovative solutions in Commercialization, Distribution, Logistics, and Market Development for fast-moving consumer goods.

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Our Vision

To be the leading Mexican company in the Development and Building of our Commercial Partners’ Brands through comprehensive services and solutions; to become the largest, most reliable, and high-quality Distribution Network in Mexico, creating value for our business partners, shareholders, and team members.

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Meet Our Team

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Rubén Zendejas

Chief Executive Officer

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Humberto Guzmán

Deputy Chief of Operations & Systems

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Alan Zendejas

Chief Commercial Officer

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Manuel Pérez de Nóbrega

Chief of Internal Control, Audit & Legal

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Guillermo Xiques

Chief of Finance & Administration

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Víctor Soriano

Chief of Technology

Ready to get started?

Whether you need high performance logistics, advanced market intelligence or AI-powered virtual supervision, we have te perfect solution for your business.

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